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12 tips for a perfect event

It’s not just about the entertainment you book, but how it’s integrated into your event

Who will be managing the talent, making sure they are perfectly briefed, on-time and raring to give a great show?

Trust personal relationships, not algorithms.

Next time you think about going alone on Google, ask yourself whether it’s a shortcut... or maybe just short- sighted

Don’t cut costs on audio-visual equipment

Going through the technical details may seem like an inconvenient detour but here is where the extra value is added or even lost. The equipment is only as good as the people behind it. Employ the best technical staff and motivate them to do the best for your event.

Have a plan B

Even on the French Riviera it can rain sometimes. Think through the worst-case scenario and plan for it. Chances are you won’t need it.

Spend wisely

Unless you have an unlimited budget, every euro needs to add value for you. Use your event planner to negotiate for you and to make sure there are no unnecessary or hidden costs.

Get a great photographer

Photos and videos help create eternal memories and goodwill. This will make the event everlasting.

Successful events are 70% logistics and 30% creativity

Never underestimate the importance of detailed set-up plans, precise scheduling and thorough briefs. The devil is in the detail and the majority of the work is done in advance. Check, double-check, and triple check everything.

Pay attention to the event flow and all the transitions

The event staff and the guests need to know what’s happening and where they are going at all times.

Communicate clearly

Make sure everyone is on the same page, and don’t assume that because you’ve written it, everyone has read it.

Let the event breathe

How people are feeling is more important than any running order. Stick to the plan but allow space for those joyous moments and unexpected surprises.

Have no regrets

Events are one-off occasions. There are no rehearsals and no repeats. Don’t leave anything to chance. Do it once and do it right!

Enjoy the ride

Let the event planner do the hard work so you don’t have to! They will add the experience to make sure everything blends seamlessly together throughout the event.

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